5 Commercial Shifts Enabled by API-First Insurance Platforms

Lead the Change – Not Just React to It

Discover the 5 Commercial Shifts Redefining Insurance

If you’re driving digital or commercial strategy in insurance, you already feel the pressure:
new distribution models, embedded ecosystems, and rising customer expectations are moving faster than your core systems can handle.

Layering APIs onto legacy systems won’t fix it.
You need a foundation built for speed, scale, and adaptability from day one.

In this whitepaper, IBA’s Founder and CTO Søren Degn Jahns explores how true API-first platforms enable modern insurers to:

• Launch new products and channels in weeks, not months
• Integrate with partners and ecosystems seamlessly
• Empower business teams to configure – not code – change
• Move from quarterly releases to continuous readiness

You’ll learn from real examples like Zurich’s Klinc, a 100% digital insurance brand launched in just five months on IBA’s platform.

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What You’ll Get

✅ A practical breakdown of the 5 commercial shifts shaping the future of insurance
✅ Clear benchmarks to test whether your platform is truly API-first
✅ Insights from European insurers who have already modernized successfully

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Transform How You Compete

Download the whitepaper and see how an API-first foundation helps insurers drive speed, scale, and new revenue streams.